Agenda: BPIO Partner Sales Readiness Workshop Day 4:

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Agenda: BPIO Partner Sales Readiness Workshop Day 4: Business Intelligence (BI) Partners will understand Microsoft Office system’s Business Intelligence (BI) Capabilities and sub capabilities. Education will be layered against the CES methodology. Partners will also understand the competitive landscape and how to effectively communicate the Microsoft BI value proposition to win the engagement. Time Module Description 8:00 a.m. – 8:30 a.m. Breakfast and Networking 8:30 a.m. – 9:00 a.m. 19 – The BI Opportunity Microsoft vision for BI and possible solutions for BI (OSSD, Case Studies, Personal Experience) 9:00 a.m. – 9:45 a.m. 20 – What’s New in 2007? New or better features and capabilities of BI in Office 2007 and competitive differentiators for BI 9:45 a.m. – 10:15 a.m. 21 – Scenario-Based Demo Improving Sales and Marketing ROI and Business Case 10:15 a.m. – 10:30 a.m. Break 10:30 a.m. – 11:30 p.m. 22 – The BPIO Model in BI Standardized to Rationalized view for each subcapability; screenshots/sub-capabilities under each BPIO view for BI 11:30 a.m. – 12:00 p.m. 23 – Partner Opportunities The solution and services opportunities for BI, guidance on how to build a practice, where to find/drive opportunities (OSSD, MSPP) and a list of current OSSD scenarios available 12:00 p.m. – 1:00 p.m. Lunch Break 1:00 p.m. – 5:00 p.m. 24 – Hands-on Learning Class walks through business case for BI and applies CES (BI Business Case) methodology (Solution Briefing and Architecture Design Session) to the business case Business Productivity Infrastructure Optimization Campaign 1

Module 23 – Partner Opportunities Business Productivity Infrastructure The BPIO Campaign for Microsoft Office 2007 Optimization

Module 23 - Learning Objectives Partner opportunities in Business Intelligence Where to find BI solutions Summary Resources Business Productivity Infrastructure Optimization Campaign 3

Partner Opportunities In Business Intelligence Business Productivity Infrastructure Optimization Campaign 4

Business Intelligence Adoption Challenges Users lack necessary skills Total cost of ownership is high Difficult to learn and use Business Productivity Infrastructure Optimization Campaign Sources: Gartner: The Business Intelligence Market Trends and Directions, 2006 5

3 Reasons For Partners To Invest In Microsoft BI Solutions Right market Right solution Right time Business Productivity Infrastructure Optimization Campaign 6

The Right Market Business Intelligence 14B Total Revenue in 2004/5, 8.5% CAGR* 6 5 4 3 2 1 0 14 % 5.0 4.1 3.6 11 % 10 % Business Performance Management Query, Reporting and Analysis and Portals Market Size (USD B) 16% 14% 1% 10% 8% 6% 4% 2% 0% Data Warehousing Growth Rate Business Productivity Infrastructure Optimization Campaign BI is #1 on the CIO spend list for 2005 “Other” owns the largest share of the market with 65% 60% of scorecards are homegrown 70% data is unstructured Average customer has 610 BI systems Sources IDC Worldwide Business Analytics Software 2004 Vendor Shares UMM Enterprise IW Market Forecast IDC December 2004, WW End-user Business Analytics 2004-2008 IDC March 2005, WW Business Intelligence 2005-2009 IDC November 2005, Data Warehousing Tools 2005-2009 7

The Right Time Microsoft BI partner momentum Massive growth in training, solutions, and partner support Over 4,000 people trained globally on Microsoft BI Global community of more than 500 partners More than 20 industry solutions across industries Business Productivity Infrastructure Optimization Campaign 8

BI Opportunities For Partners Strategy consulting Capacity and expansion planning Vertical and horizontal solutions Support and training with 2007 Microsoft Office system Extend to line of business (LOB) decision makers Broadly deploy solutions to business groups Performance Management Reporting design and development Customization and deployment of reporting solutions Reporting and Analysis Data Warehousing Line-of-business integration into existing solutions Business Productivity Infrastructure Optimization Campaign 9

Business Intelligence Performance management Business Analysis Identification of relevant performance metrics and alignment with strategy Plan KPI definitions and data source analysis Technical Architecture Configuration and Customization Data cube specification and population, data source and LOB integration, data enrichment with business logic, and hierarchical views Designing scorecards and KPIs: Business Scorecard Manager 2005 Deployment ProClarity 6.2 Microsoft Office PerformancePoint Server 2007 Reporting and OLAP visualization with ProClarity OLAP, custom cubing, MDX queries Microsoft SQL Server 2005 Analysis Services Querying from database, web services Microsoft SQL Server 2005 Microsoft .NET Design Business Productivity Infrastructure Optimization Campaign Impleme nt 10

Business Intelligence Reporting and analysis Business Analysis Assess reporting needs for management information, control and decision support Plan Report designs, data sources analysis Technical Architecture Configuration and Customization Report design mechanisms, Data source specification and LOB integration, data enrichment with business logic, and hierarchical views Report design: Microsoft SQL Server Reporting Services and Analysis Services Microsoft SQL Server 2005 Reporting Services OLAP, custom cubing, MDX queries Microsoft SQL Server 2005 Analysis Services Querying from database, web services Microsoft SQL Server 2005 Microsoft .NET Rich spreadsheet design/Excel services Microsoft Office SharePoint Server 2007 Excel Services Design Business Productivity Infrastructure Optimization Campaign Deployment Impleme nt 11

Business Intelligence Data warehousing Business Analysis Assess conversion of business data and transactions into inferences Plan Data source identification, aggregation, and analysis Technical Architecture Configuration and Customization Data acquisition from source systems and integration, data transformation and synthesis, data enrichment with business logic, hierarchical views, and data discovery via data mining Microsoft SQL Server 2005 Integration Services, ETL Microsoft SQL Server 2005 Integration Services ETL OLAP, custom cubing, MDX queries Microsoft SQL Server 2005 Analysis Services Querying from database, web services Microsoft SQL Server 2005 Microsoft .NET Design Business Productivity Infrastructure Optimization Campaign Deployment Impleme nt 12

Participate In The Solution Drive Customer and Microsoft field facing materials in OSSD Partner Solutions BDM and TDM decks Flash demos White papers Case studies Partner Call-to-Action Submit your solution! Business Productivity Infrastructure Optimization Campaign http://microsoft.com/office/ solutiondrive 13

Summary Microsoft’s Vision for BI: Improve organizations by providing business insights to all employees leading to better, faster, more relevant decisions Right Market: 2.5B total revenue in 2006 Right Solution: Providing the industries most complete Business Intelligence offering for basic departmental solutions to complex enterprise solutions Right Time: Microsoft’s BI capabilities make it a serious contender in all size markets BI OLAP Leadership: Highest growth rate in industry Business Productivity Infrastructure Optimization Campaign Partner Solutions: Partner opportunities range 14 from the simple reporting solutions to the large 14

Where To Find Business Intelligence Resources And Information Business Productivity Infrastructure Optimization Campaign 15

BI Resources, Offers, And Sales Tools Review Office system Solution Showcase http://office.microsoft.com/office/showcase/default.mspx View the Business Intelligence website http://www.microsoft.com/bi Review the Business Intelligence Product Guide http://www.microsoft.com/office/preview Download the SQL Server evaluation copy http://www.microsoft.com/sql/downloads/trial-software.mspx Download 2007 Office system Beta 2 http://www.microsoft.com/office/preview Visit the Business Scorecard Manager Home Page for a demo http://office.microsoft.com/en-us/FX012225041033.aspx Review Office System Solution Showcase http://office.microsoft.com/office/showcase/default.mspx Business Productivity Infrastructure Optimization Campaign 16

Business Productivity Infrastructure Optimization Campaign 17

2006 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION. Business Productivity Infrastructure Optimization Campaign 18

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