Introduction to: Hyperion Strategic Finance and Strategic Finance

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Introduction to: Hyperion Strategic Finance and Strategic Finance Consulting SCOOP Session September 30, 2004

History Hyperion Strategic Finance, formerly Alcar, was founded in 1979 by two Professors from Northwestern University’s Kellogg School of Management, Al Rappaport and Carl Noble Jr. Al Rappaport authored Creating Shareholder Value and was instrumental in the advent of value based management Strategic Finance was acquired by Hyperion in April of 2003 Hyperion is one of the global leaders in Business Performance Management Software with 91 of the Fortune 100 largest companies using our software for their business needs Hyperion, with 2,600 employees, was named as one of the Fortune 100 Best Companies to Work for in 2004.

What is Hyperion Strategic Finance? Software package similar to Excel that allows users to make key strategic financial decisions, such as: Should we divest an underperforming business? Should we acquire one or more of our competitors? Should we invest in project A or project B? Should we buyback shares or issue dividends with the excess cash we expect to generate? Consultants at HSF utilize their knowledge of finance to build financial models for clients that provide insight to executives on key strategic issues such as those listed above.

Consulting Projects Projects last between one and three months (2 months on average) Discuss and understand client’s specific industry and business needs Discuss and understand merger and acquisition analysis, longterm strategic planning, and other financial analysis Build financial models using HSF software to meet client needs - Valuation Metrics - Merger and Acquisition Analysis - Capital Structure Issues, etc.

HSF Clients Corporate - Strategic Modeling Allows running of different alternatives, strategies or scenarios and view impact on full financials (I/S, B/S, C/F, ) to evaluate important business decisions Provides Senior Management with a tool to evaluate profitability and economic value of various business units, capital projects, and potential targets for acquisition. Banks - Credit and Risk Management Allows bankers to evaluate borrower’s credit worthiness utilizing full financials (I/S, B/S, C/F, ) Allows Banks to reduce overall lending risk

‘Typical’ HSF Corporate Project - Timing Overall time frame – 1 to 3 months Design Phase Work with client to identify needs and conceptualize solutions Build Phase Model building and linking to source systems Testing Phase Roll-out Phase Client Training On site assistance during critical business moments: M&A transactions Divestiture modeling Strategic Plan Consolidation

‘Typical’ HSF Project - Staffing Hyperion: Project manager Consultant Client: Owner is usually CFO, VP of Finance or Planning, or Treasurer Main contact or client lead is usually Director or Manager in above areas Remainder of team will be financial analysts from each area

Key Benefits of working for HSF Valuable industry experience Exposure to all key finance functions of a major company Senior management client contact Acquire strong technical and interpersonal skills Extensive travel opportunities including international

HSF Skill Set Technical Skills: Solid accounting and financial statement knowledge, especially an understanding of how P&L and B/S interact to generate Cash Flow statement. In-depth understanding of the Cash Flow statement -- Cash vs. non-cash flows, M&A activity, etc. Valuation theory and practical application of DCF, EVA, and Multiple approaches. Knowledge of M&A accounting is helpful. Financial modeling and forecasting experience. Knowledge of Credit analysis and Credit review process in Financial Institutions.

HSF Skill Set Soft Skills: Strong analytical capabilities Excellent written and oral presentation skills Ability to work independently and execute projects with limited supervision Attention to detail is a must Ability to conceptualize complex financial topics Ability to build close relationships with clients to help drive new business for the company

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